International business refers to the exchange of goods, services, technology, and capital across national borders. It involves conducting business activities on a global scale, often involving multiple countries and cultures. International business encompasses various aspects such as international trade, foreign investment, global marketing, and cross-cultural management. It plays a crucial role in the modern global economy, facilitating economic growth, job creation, and technological advancement.
Notes Class XI Business Studies Chapter 11 International Business
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International business refers to the exchange of goods, services, technology, and capital across national borders.
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